Paid Media Buyer Job at SUNNY DISTRIBUTOR INC., California

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  • SUNNY DISTRIBUTOR INC.
  • California

Job Description

*Please be advised the job position is located in the City of Industry, CA. This position is full-time and ON-SITE.*
We are seeking a data-driven Paid Media Buyer to manage and optimize our performance marketing campaigns across Google Ads, Bing, Meta, and other paid channels. This role is ideal for someone with a deep understanding of PPC strategy and execution, and who thrives on hitting CPA, ROAS, and lead generation targets.
Key Responsibilities
  • Plan, execute, and optimize paid media campaigns across Google Ads, Bing, Meta (Facebook/Instagram), YouTube, and LinkedIn.
  • Manage keyword research, audience targeting, ad copywriting, bidding strategies, and campaign testing.
  • Monitor campaign performance daily to ensure KPIs (CPA, ROAS, CTR, CVR) are consistently met or exceeded.
  • Collaborate with designers and content creators to develop high-converting ad creatives and landing pages.
  • Provide regular performance reports and actionable insights using tools like Google Analytics, Looker Studio, and Excel/Sheets.
  • Conduct A/B and multivariate testing across ad creatives, copy, landing pages, and bidding strategies.
  • Stay current on PPC trends, platform updates, and industry best practices.
Requirements
  • 2–4 years of experience managing PPC campaigns, ideally in an agency or fast-paced in-house environment.
  • Proven expertise in Google Ads (Search, Display, Shopping), Meta Ads, and other paid platforms.
  • Strong analytical skills with experience in Google Analytics, attribution modeling, and conversion tracking.
  • Hands-on experience with tools such as Google Tag Manager, Looker Studio, SEMrush, or similar.
  • Proficiency in A/B testing and landing page optimization.
  • Strong Excel/Sheets skills – pivot tables, data visualization, and forecasting models.
  • Google Ads and Meta certifications are a plus.
Benefits:
  • Medical, Dental, Vision Insurance: Company covers 80% for employees only.
  • Life Insurance: Fully covered by the company
  • 401k Dollar for Dollar matching up to 3%, eligible to enroll after one full year with the company. 100% fully vested
  • Sick Paid Leave
  • 7 Paid Holidays (Eligible after probation period)
  • Accrued Vacation
  • Company provides discounts for fitness equipment for our employees

Job Tags

Full time, Trial period,

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